Elva AI

A unified AI workspace for dental practices — designed to replace ten disconnected tools with one intelligent platform that real front-desk staff could actually use.

CLIENT

Elva

YEAR

2025–2026

ROLE

Product ui Designer

SCOPE

Product UI, Mobile App, Brand, Icon System, Email Design

Brief

Dental practices run on a patchwork of disconnected software — practice management, phones, insurance, recall, marketing — each one a new login and a new silo. Elva replaces that patchwork with a single AI-powered workspace. The design problem was making something complex feel obvious to a front-desk receptionist on day one.

Approach

The web workspace had to behave like software the user already knew — fast scanning, predictable patterns, no learning curve. Dense dashboards that surface what matters first and let the rest recede.

The mobile app took the opposite approach. On the phone, the practice owner isn't running the office — they're checking in from outside it. So the mobile UI prioritizes the AI Daily Brief, voice chat, and quick decisions on the go.

A custom icon system tied the modules together, and email design extended the brand into the patient-facing surfaces.

Web Panel

Mobile App

Email Design

Icons

Outcome

Elva launched and is now in active use by dental practices in North America. The company has since evolved its market-facing brand to Elva AI, but the product foundation shown here is the system real dental teams operate from every day. The test of B2B product design isn't whether it looks good in a case study — it's whether the receptionist on day one can do her job.

© 2026 Atena Afsharian

Elva AI

A unified AI workspace for dental practices — designed to replace ten disconnected tools with one intelligent platform that real front-desk staff could actually use.

CLIENT

Elva

YEAR

2025–2026

ROLE

Product ui Designer

SCOPE

Product UI, Mobile App, Brand, Icon System, Email Design

Brief

Dental practices run on a patchwork of disconnected software — practice management, phones, insurance, recall, marketing — each one a new login and a new silo. Elva replaces that patchwork with a single AI-powered workspace. The design problem was making something complex feel obvious to a front-desk receptionist on day one.

Approach

The web workspace had to behave like software the user already knew — fast scanning, predictable patterns, no learning curve. Dense dashboards that surface what matters first and let the rest recede.

The mobile app took the opposite approach. On the phone, the practice owner isn't running the office — they're checking in from outside it. So the mobile UI prioritizes the AI Daily Brief, voice chat, and quick decisions on the go.

A custom icon system tied the modules together, and email design extended the brand into the patient-facing surfaces.

Web Panel

Mobile App

Email Design

Icons

Outcome

Elva launched and is now in active use by dental practices in North America. The company has since evolved its market-facing brand to Elva AI, but the product foundation shown here is the system real dental teams operate from every day. The test of B2B product design isn't whether it looks good in a case study — it's whether the receptionist on day one can do her job.